EVIN HAGA

Client Need: 

M2Execution ( M2eX) a sales effectiveness company committed to helping their clients achieve top and bottom line growth by providing targeted sales training and customized coaching services launched a new company website introducing their new brand, and sales training and coaching services. 

Design Solution: 

As part of their new branding, M2eX marketing team requested new services and product logos to visually communicate the new brand- “On the Grid for Calculated Success”.  

As part of the website design process, I created 13 services and product logos incorporating their branding guidelines and visual identity requirements. The logos are used in both digital and print marketing channels, client communications, and end user sales training and coaching publications. 

Outcome: 
The new logos are creating increased interest in the new services and driving traffic to M2Execution’s new website Sales Solutions Page captured in google analytics. In addition to driving traffic, the qualitative feedback from website visitors is very positive. They like the look and feel of the new visual identity.